About Us

We started PURE Wakesurf™ after custom fitting handcrafted wakesurf boards for people all over the world for many years.  Through this time, we built a name for ourselves as the go-to source to get your ride and fit right the first time.  Everyone deserves to have the right fit, right performance for your needs, and people that can relate to where you are in your journey.  People respond when others make them feel wanted, valued and needed in every aspect of their life.  We just apply that same focus in what we do.  We aren't just a source, we treat you like family.

We started working with some of the best shapers in the industry and finding the right fit to join our team. We have worked countless hours in designing, prototyping, testing, designing, and repeat. The next step was to find the right team of shapers to make Pure boards to have on our team.  With years of experience knowing what works in each situation, we feel we are making some of the best boards in the industry. We have been on this mission to create high performance and highest quality wakesurf boards to put in your hands.  We wanted to keep the boards PURE and simple with classic clear finishes where you see every detail of the board, Made in our very own facility in New Smyrna Beach, Florida.  Of course, we will have color options but PURE is at our roots.

We started this journey by wanting everyone to be able experience wakesurfing by making happy memories on the water with family and friends.  We have always focused on "if we can impact just 1 person by being a positive influence and encouragement, it's worth it."  Never lose the vision. 
We are a family owned company and believe in what we do.  We are focusing on having a board for everyone and we will continue to forward advance with forward thinking with you in mind.

All of our boards are 100% American Made with materials all sourced in the USA. This is something that has taken a lot of time and thoughtful process, but this was what was most important to us. We believe in our country and are thankful for all of our military and first responders.

If you have any questions or just simply want to chat, reach out to us.  You are why we do what we do.  We stand behind every board and your satisfaction is our priority.


Kennon & Vanessa Owensby
Pure Wakesurf™
Wake Outfitters®